The Value of Produce Ads by The Packer

The Value of Produce Ads by The Packer

  • Armand Lobato, 40-year veteran in the produce industry and regular "Packer" contributor, shares why effectively maintained produce ads boost produce sales

  • Highlight quote:    "Build your ad displays. Make them abundant. Keep the display clean, the produce fresh, culled and stocked, and they will shop."

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