Making space for 'shrooms - Mushrooms demand more room at retail

Making space for 'shrooms - Mushrooms demand more room at retail

Retailers have been giving more room to mushrooms in recent years as the plant-based trend drives interest in the produce department's favorite fungus.

Article Highlights

"Mushrooms have shown growth over the past few years, and so as a result we have added linear footage to accommodate"

"It's fair to say mushroom allocation has nearly doubled in the last few years," "The fact that vitamin D is prevalent in muchrooms has really helped, especially with the millennial group"

"Mushrooms are also a top seller for vegan diets"

"I think you'll see the mushroom category continue to grow"

"Using self-facing mushroom mechanisms allows your entire display to look full all the time with only a minimal amount of product on the shelf at one time"

Article by Ashley Nichle, Produce Retailer

Click here to read