Selling the "Good Stuff"
The CDC and FDA have confirmed the first single source of the latest romaine outbreak. Click below to read the official FDA statement and details regarding the traceback process that has lead to the first positive sample from a California farm.
This week, we are highlighting the recent reset done by Randy at Cut Bank Harvest Foods in Cut Bank, MT with fruit-o-riffic Peirone Produce colors abounding! Randy takes pride in giving his customers opportunities to visually inspire their customers to see fresh produce the way it tastes: bountiful, bold, beautiful, and truly beneficial.
If you would like Randy to come visit you for a reset, email Marty Bacon at email@example.com or give us a call. Click button below for more details!
To Our Customers and Friends, we extend our best wishes for a joyous holiday season and successful New Year!
Hot off the press and hand-picked for our produce managers: fresh Nielsen research on the power of fresh produce presence with consumers
- Q2 2018 whole and fresh cut produce trends
- year-on-year category spotlights
- increased dollar contribution through rising innovation in value-added fruits and vegetables
- top 10 commodity trends
Click below or head over to our Resource Library located in The Cooler section of our website
Many of you have known Jim Smith, one of Peirone’s top sales reps, for years. We are proud to have Jim as an integral part of our superlative sales rep squad for the past 15 years. If you haven’t met him yet in person, here’s a photo of him with his 3 recent produce trophies for Cherry Cup, Citrus Cup, and Apple Cup. Jim also wanted to give a special shout out to his produce store managers saying, “I really appreciate the dedication and creativity of our customers. They find a way to have fun building great displays in their stores in their often grueling work days. I truly appreciate their business.”
How To Order
- Online ordering is now live!
- Here is your step-by-step instructional guide for a smooth transition to online ordering with Peirone Produce - click below!
The Produce Cooler
Dale's Market Update 12/5/18
Be in the know with the latest market update
CDC & FDA Confirm First Single Source of Romaine Outbreak
The CDC and FDA have confirmed the first single source of recent romaine outbreak.
Fresh Take: Sweet Potato
December's Fresh Take: Sweet Potatoes!
Warming Up Your Winter Sales
Chris Auman of Produce Business points out the many reasons to promote produce this season.
A Different Perspective on the Recent Romaine Alert
Check out this WSJ article that offers a different perspective on the recent romaine alert.
Special Market Update: Western Veggies
Western Veggies Special Market Update 12/4/18
We spend a lot of time on relationships
Over seven decades later, Peirone Produce still operates under the guiding founding principles of cultivating and maintaining a spirit of world-class customer service, roll-up-our-sleeves dependability, hard work, and relentless commitment to providing the freshest and top-quality produce at highly competitive prices. Want to know more? Click below.See what makes us tick.
“They truly care about my stores and the people that work there. They want to see us succeed.”- Dave Erickson, Rosauers Merchandiser/Buyer
"What separates Peirone from everyone else is their commitment to our brand."- Noel Siler, Domestic & International Sales Executive, Sun World
"The cooperation they have with their suppliers relays right back to us. It's a great partnership."- Alan Bradetich, Super One Produce Supervisor
"They do a really good job with their deliveries, and that’s so important to our guys."- Duane Wentz, Yoke's Produce Supervisor
"They treat me like I’m part of their family."- Pat MaMahon, Melissa’s Account Executive