Selling the "Good Stuff"

Melissa's Market Update

Hear from Melissa's about cool items to perk up your produce department.

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Grapefruit

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The ABC's of Fall Produce

Fall is harvest time and back to school time (maybe). Regardless of whether they’re in a physical school building, kids — not to mention their grown-up caregivers — need healthy lunches with produce every day.

Shorter days; crisp, cool air; and crispy, sweet apples can be signs that fall is here. Many fruits and vegetables are at their sweetest during this time. When kids head back to school and adults to workplaces, healthy lunches will be needed. Even if consumers stay home longer, attention to diet is important. Here are a few ABCs of fall produce, featuring some new and convenient fruit and vegetable items to promote for lunchboxes.

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Produce Department

The terms reset and produce retail go together like the terms water and ocean. The two really go that hand-in-hand. Changing the counters and displays in the department happens constantly, and we make these changes for so many reasons.

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I personally love doing resets.  They offer weekly - sometimes even daily - opportunities to grow sales and perhaps even introduce a consumer to something new.  They also give a fresh visual for shoppers.  So who's ready to ready to rearrange that furniture?  Click below for a few "hows" and "whys" of resets

Article by Brian Dey, Produce Market Guide

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