Produce is a fast-moving industry and as such, you may need help staying up-to-date on market issues, merchandising innovations, trends and more. Whether there is something new and exciting happening in our industry or adverse weather that has affected key crops, it is our job to make sure you are informed of current information. To do that, we developed this News & Articles section of our website. In it, you should find interesting information about all sorts of things that are affecting our industry.
Also, if you come across an industry-related article that you want to share with your fellow stores, please send it to us to post on our website.
To view more articles, continue to scroll down the page.
Melissa's Market Update "The Week of 12.11.23"
Click Here For Details
- Dec. 11, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 12.04.23"
Click Here For Details.
- Dec. 04, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 11.20.23"
Click Here For Details
- Nov. 20, 2023
- Melissa's Market Update
Happy Thanksgiving
Happy Thanksgiving from all of us at Peirone Produce.
- Nov. 20, 2023
- Announcements
Melissa's Market Update "The Week of 11.13.23"
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- Nov. 13, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 11.06.23"
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- Nov. 06, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 10.30.23"
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- Oct. 30, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 10.23.23"
Click Here For Update
- Oct. 23, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 10.16.23"
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- Oct. 16, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 10.02.23"
Click here for details
- Oct. 02, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 9.25.23"
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- Sep. 25, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 9.18.23"
Click Here For Details
- Sep. 18, 2023
- Melissa's Market Update
This Week's Featured Item Is:
Click below to learn all about the Pear Category and the latest Consumer Trends! Click Here
- Sep. 18, 2023
- Item of The Week
Melissa's Market Update "The Week of 9.11.23"
Click Here For Details
- Sep. 11, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Asparagus"
Click below to learn all about the Asparagus Category and the latest Consumer Trends! Click Here
- Sep. 11, 2023
- Item of The Week
Demand For Fresh Mushrooms
Click here to read article. Article by: Andy Nelson, Supermarket Perimeter
- Sep. 08, 2023
- Slider Articles
Melissa's Market Update "The Week of 9.04.23"
Click Here For Details
- Sep. 04, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 8.28.23"
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- Aug. 28, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Melons"
Click below to learn all about the Melon Category and the latest Consumer Trends! Click Here
- Aug. 28, 2023
- Item of The Week
Melissa's Market Update "The Week of 8.21.23"
Click Here For Details
- Aug. 21, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Mushrooms"
Click below to learn all about the Mushroom Category and the latest Consumer Trends! Click Here
- Aug. 21, 2023
- Item of The Week
Melissa's Market Update "The Week of 8.14.23"
Click Here For Details
- Aug. 14, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Artichokes"
Click below to learn all about the Artichoke Category and the latest Consumer Trends! Click Here
- Aug. 14, 2023
- Item of The Week
Papaya's
Click Here For Details Article by: Brian Dey, Produce Market Guide
- Aug. 14, 2023
- Slider Articles
Melissa's Market Update "The Week of 8.07.23"
Click Here For Details
- Aug. 07, 2023
- Melissa's Market Update
Washington Largest Crops
Click Here For Articles Article By: Tom Karst, The Packer
- Aug. 02, 2023
- Slider Articles
Consumers Fresh Produce Consumption
Click Here For Article Article by: Tom Karst, The Packer
- Aug. 02, 2023
- Slider Articles
Melissa's Market Update "The Week of 7.31.23"
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- Jul. 31, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Tomatoes"
Click below to learn all about the Tomato Categories and the latest Consumer Trends. Click Here
- Jul. 31, 2023
- Item of The Week
Melissa's Market Update "The Week of 7.17.23"
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- Jul. 17, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Grapes"
Click below to learn all about the Grape Categories and the latest Consumer Trends Click Here
- Jul. 17, 2023
- Item of The Week
Grapes Lure Shoppers
Click Below For Merchandising Opportunities. Click Here Article by: Tad Thompson, Produce Business
- Jul. 17, 2023
- Articles
Peirone Produce & Stemilt
Peirone Produce & Stemilt Present The "2023 CHERRY CUP" Click here for details
- Jul. 11, 2023
- Contest
This Week's Featured Item Is: "Apricots & Nectarines"
Click below to learn all about the Apricot & Nectarine Categories and the latest Consumer Trends
- Jul. 10, 2023
- Item of The Week
Melissa's Market Update "The Week of 7.10.23"
Click Here For Details
- Jul. 10, 2023
- Melissa's Market Update
Mangos
Bringing Mangos to The Consumer. "Mangos are moving from an exotic fruit to a fresh produce"
- Jul. 07, 2023
- Hispanic Produce
Peirone Produce Air-Filled Solutions
Click below for to get an order form. Click Here
- Jul. 06, 2023
- Floral
Melissa's Market Update "The Week of 7.03.23"
Click Here For Details
- Jul. 03, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Watermelon"
Click below to learn all about the Watermelon Category and the latest Consumer Trends!
- Jul. 03, 2023
- Item of The Week
Peirone Produce & Aztec Imports
Peirone Produce's Weekly Authentic Hispanic Program. Please check back every Monday for the up
- Jun. 26, 2023
- Hispanic Produce
Melissa's Market Update "The Week of 6.26.23"
Click Here For Details
- Jun. 26, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Chile Peppers"
Click below to learn all about the Chile Pepper Category and the latest Consumer Trends!
- Jun. 26, 2023
- Item of The Week
Melissa's Market Update "The Week of 6.19.23"
Click Here For Details
- Jun. 19, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Cherries"
Click below to learn all about the Cherry Category and the latest Consumer Trends!
- Jun. 19, 2023
- Item of The Week
Melissa's Market Update "The Week of 6.12.23"
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- Jun. 12, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Corn Husk"
Click below to learn all about the Corn Husk Category.
- Jun. 12, 2023
- Item of The Week
Melissa's Market Update "The Week of 6.05.23"
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- Jun. 05, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Carrots"
Click below to learn all about the Carrot Category and the latest Consumer Trends! Click Here
- Jun. 05, 2023
- Item of The Week
Melissa's Market Update "The Week of 5.29.23"
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- May 29, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Limes"
Click below to learn all about the Lime Category and the latest Consumer Trends!
- May 29, 2023
- Item of The Week
This Week's Featured Item Is: "Cucumbers"
Click below to learn all about the Cucumber Category and the latest Consumer Trends! Click Here
- May 22, 2023
- Item of The Week
Melissa's Market Update "The Week of 5.15.23"
Click Here For Details
- May 15, 2023
- Melissa's Market Update
This Week's Featured Item Is: "Jicama"
Click below to learn all about the Jicama Category. Click Here
- May 15, 2023
- Item of The Week
Melissa's Market Update "The Week of 5.08.23"
Click Here For Details.
- May 08, 2023
- Melissa's Market Update
This Week's Featured Item Is The "Broccoli"
Click below to learn all about the Broccoli Category and the latest Consumer Trends!
- May 08, 2023
- Item of The Week
Peirone Produce & Aztec Imports
Peirone Produce is excited to announce our new Authentic Hispanic Program.
- May 08, 2023
- Hispanic Produce
Melissa's Market Update "The Week of 5.01.23"
Click here for details
- May 01, 2023
- Melissa's Market Update
This Week's Featured Item Is The "Strawberries"
Click below to learn all about the Strawberry Category and the latest Consumer Trends!
- May 01, 2023
- Item of The Week
Melissa's Market Update "The Week of 4.24.23"
Click here for details
- Apr. 24, 2023
- Melissa's Market Update
This Week's Featured Item Is The "Maradol Papaya"
Click below to learn all about the Papaya Category.
- Apr. 24, 2023
- Item of The Week
Melissa's Market Update "The Week of 4.17.23"
Click here for details
- Apr. 17, 2023
- Melissa's Market Update
This Week's Featured Item Is The "Piloncillo"
Click below to learn all about the Piloncillo Category. Click Here
- Apr. 17, 2023
- Item of The Week
This Week's Featured Item Is The "Tomatillo"
Click below to learn all about the Tomatillo Category. Click Here
- Apr. 10, 2023
- Item of The Week
Melissa's Market Update "The Week of 4.10.23"
Click Here For Details
- Apr. 10, 2023
- Melissa's Market Update
This Week's Featured Item Is The "CHAYOTE"
Click below to learn all about the Chayote Category.
- Apr. 03, 2023
- Item of The Week
Melissa's Market Update "The Week of 4.03.23"
Click here for details.
- Apr. 03, 2023
- Melissa's Market Update
Peirone Produce & Floral Spring Expo
Talk To Your Sales Person about reserving a hotel room.
- Apr. 03, 2023
- Events
Melissa's Market Update "The Week of 3.27.23"
Click Here For Details
- Mar. 27, 2023
- Melissa's Market Update
This Week's Featured Item Is The "Yuca Root"
Click below to learn all about the Yuca Root Category.
- Mar. 27, 2023
- Item of The Week
This Week's Featured Item Is The "Cactus Leaf"
Click below to learn all about the Cactus Leaf Category.
- Mar. 20, 2023
- Item of The Week
March Merchandise Message
Use the colors of your St Patrick's day bouquets for an obvious trend toward more spring clean
- Mar. 20, 2023
- Floral
Melissa's Market Update "The Week of 3.20.23"
Click Here For Details
- Mar. 20, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 3.13.23"
Click here for details.
- Mar. 13, 2023
- Melissa's Market Update
Social Media
Click below to learn more about using social media to reach customers.
- Mar. 10, 2023
- Slider Articles
Designer Dozen Labor Saver
Click the video link below to learn how to save time on your design.
- Mar. 07, 2023
- Floral
Melissa's Market Update "The Week of 3.06.23"
Click Here For Details
- Mar. 06, 2023
- Melissa's Market Update
This Week's Featured Item Is "Cauliflower"
Click below to learn all about the Cauliflower Category and the latest Consumer Trends!
- Mar. 06, 2023
- Item of The Week
2022 Inspirational Designer
This year I have been watching for someone who is creative, who inspires to grow in floral design
- Mar. 01, 2023
- Floral
Melissa's Market Update "The Week of 2.27.23"
Click here for details
- Feb. 27, 2023
- Melissa's Market Update
This Week's Featured Item Is "AVOCADOS"
Click below to learn all about the Avocado Category and the latest Consumer Trends!
- Feb. 20, 2023
- Item of The Week
Melissa's Market Update "The Week of 2.20.23"
Click Here For Details
- Feb. 20, 2023
- Melissa's Market Update
Floral Holiday Recap
Hi Floral partners, Please take some time to give yourself some feedback.
- Feb. 16, 2023
- Floral
Design Contest
Peirone Produce & Fresca Farms, Bring on 2023 Design Contest Entries!
- Feb. 14, 2023
- Floral
Melissa's Market Update "The Week of 2.13.23"
Click Here For Details
- Feb. 13, 2023
- Melissa's Market Update
This Week's Featured Item Is "APPLES"
Click below to learn all about the Apple Category and the latest Consumer Trends!
- Feb. 10, 2023
- Item of The Week
Melissa's Market Update "The Week of 2.06.23"
Click Here For Details
- Feb. 06, 2023
- Melissa's Market Update
February Merchandise Message
When your flower supply arrives, be sure to quickly prep all your flowers, and do not cut corners. D
- Feb. 01, 2023
- Floral
Idaho Potato Lovers
2023 Display Contest Receive a Free Brentwood Toaster oven just for entering!
- Jan. 30, 2023
- Contest
Melissa's Market Update "The Week of 1.30.23"
Click Here For Details
- Jan. 30, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 1.23.23"
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- Jan. 23, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 1.16.23"
Click here for details
- Jan. 16, 2023
- Melissa's Market Update
Continental Flowers
Proudly Presents Mother's Day 2023 Collection Click for Catalog
- Jan. 10, 2023
- Floral
Melissa's Market Update "The Week of 1.09.23"
Click here for details
- Jan. 09, 2023
- Melissa's Market Update
Melissa's Market Update "The Week of 1.02.23"
Click Here For Details
- Jan. 02, 2023
- Melissa's Market Update
January Merchandise Message
Have you told your customers about your social media?
- Jan. 02, 2023
- Floral
Melissa's Market Update "The Week of 12.26.22"
Click Here For Details
- Dec. 26, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 12.19.22"
Click Here For Details
- Dec. 19, 2022
- Melissa's Market Update
Gift Baskets
Click below for step-by-step directions on how to make gift baskets.
- Dec. 13, 2022
- Floral
Melissa's Market Update "The Week of 12.12.22"
Click Here For Details.
- Dec. 12, 2022
- Melissa's Market Update
December Merchandise Message
Creating a floral department that looks new and different to consumers every week is crucial
- Dec. 07, 2022
- Floral
Idaho Potatoes
Quality is expected strong. "Pound for pound, potatoes are still the best value in the produce dept
- Dec. 07, 2022
- Item of The Week
Melissa's Market Update "The Week of 12.05.22"
Click here for details
- Dec. 05, 2022
- Melissa's Market Update
2023 January Design Contest
Peirone Produce and Fresca Farms Design Contest. Send Photos to Kristina Miller Click here for det
- Nov. 29, 2022
- Floral
Melissa's Market Update "The Week of 11.28.22"
Click here for details
- Nov. 28, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 11.21.22"
Click here for details
- Nov. 21, 2022
- Melissa's Market Update
WaBulb Tulips
New vendor spotlight! Look for Washington Bulb on the weekly potted prebook under the fresh cut's
- Nov. 16, 2022
- Floral
This Week's Featured Item Is "Mandarins"
Click below to find out more.
- Nov. 14, 2022
- Item of The Week
Melissa's Market Update "The Week of 11.14.22"
Click Here For Details
- Nov. 14, 2022
- Melissa's Market Update
Fresh Finds Market Update 11.08.22
Check out the latest update! Click Here
- Nov. 08, 2022
- Market Update
Melissa's Market Update "The Week of 11.07.22"
Click here for details
- Nov. 07, 2022
- Melissa's Market Update
Bob's Ranch Dressing Recall
Please click below to read this IMPORTANT letter.
- Nov. 03, 2022
- Past Recalls and/or Notifications
Melissa's Market Update "The Week of 10.31.22"
Click here for details
- Oct. 31, 2022
- Melissa's Market Update
Lettuce Crops
Are you wondering why the cost of lettuce is so high? Click To See
- Oct. 28, 2022
- Articles
Melissa's Market Update "The Week of 10.24.22"
Click Here For Details
- Oct. 24, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 10.17.22"
Click here for details
- Oct. 17, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 10.10.22"
Click Below For Details
- Oct. 10, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 10.03.22"
Click Here For Details
- Oct. 03, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 9.26.22"
Click Here For Details
- Sep. 26, 2022
- Melissa's Market Update
This Week's Featured Item Is "Carrots"
Click below to learn all about the Carrot Category and the latest Consumer Trends!
- Sep. 26, 2022
- Item of The Week
This Week's Featured Item Is "Cabbage"
Click below to learn all about the Cabbage Category and the latest Consumer Trends! Click Here
- Sep. 19, 2022
- Item of The Week
Melissa's Market Update "The Week of 9.19.22"
Click Here For Details
- Sep. 19, 2022
- Melissa's Market Update
Melissa's Voluntary Recall
Melissa's Dutch Red Potatoes VOLUNTARY RECALL. Click for info
- Sep. 19, 2022
- Past Recalls and/or Notifications
Fall Expo Training Videos
Training provided by Cynthia Ayure, click below links to watch video.
- Sep. 16, 2022
- Floral
Fall Expo Training Videos
Training provided by Paul Miller, click below links to watch video.
- Sep. 16, 2022
- Floral
Melissa's Market Update "The Week of 9.12.22"
Click Here For Details
- Sep. 12, 2022
- Melissa's Market Update
This Week's Featured Item Is "Grapes"
Click below to learn all about the Grape Category and the latest Consumer Trends!
- Sep. 12, 2022
- Item of The Week
Fresca Farms
Ever wondered the origins of a bouquet? Watch this video to follow their life cycle journey.
- Sep. 12, 2022
- Floral
This Week's Featured Item Is "Green Beans"
Click below to learn all about the Green Bean Category and the latest Consumer Trends!
- Sep. 05, 2022
- Item of The Week
Melissa's Market Update "The Week of 9.05.22"
Click here for details
- Sep. 05, 2022
- Melissa's Market Update
Peirone Floral Fall Expo Designers
Read all about the Sunshine Designers that will be at the Fall Expo.
- Aug. 30, 2022
- Floral
Melissa's Market Update "The Week of 8.29.22"
Click Here For Details
- Aug. 29, 2022
- Melissa's Market Update
This Week's Featured Item Is "Watermelons"
Click below to learn all about the Watermelon Category and the latest Consumer Trends!
- Aug. 29, 2022
- Item of The Week
Melissa's Market Update "The Week of 8.22.22"
Click Here For Details
- Aug. 22, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 8.15.22"
Click Here For Details
- Aug. 15, 2022
- Melissa's Market Update
This Week's Featured Item Is "Artichokes"
Click below to learn all about the Artichoke Category and the latest Consumer Trends!
- Aug. 15, 2022
- Item of The Week
This Week's Featured Item Is "Tomatoes"
Click below to learn all about the Tomato Category and the latest Consumer Trends!
- Aug. 08, 2022
- Item of The Week
Melissa's Market Update "The Week of 8.08.22"
Click Here For Details
- Aug. 08, 2022
- Melissa's Market Update
This Week's Featured Item Is "Corn"
Click below to learn all about the Corn Category and the latest Consumer Trends!
- Aug. 01, 2022
- Item of The Week
Melissa's Market Update "The Week of 8.01.22"
Click Here For Details
- Aug. 01, 2022
- Melissa's Market Update
Air-Fried Opportunities
The air fryer is more than a convenient kitchen appliance.......
- Jul. 26, 2022
- Articles
Melissa's Market Update "The Week of 7.25.22"
Click For Details
- Jul. 25, 2022
- Melissa's Market Update
This Week's Featured Item Is "Cantaloupes"
Click below to learn all about the Cantaloupe Category and the latest Consumer Trends!
- Jul. 25, 2022
- Item of The Week
This Week's Featured Item Is "Apples"
Click below to learn all about the Apple Category and the latest Consumer Trends!
- Jul. 18, 2022
- Item of The Week
Meet Your Grower "M & M FARMS / POTANDON PRODUCE ”
Click below to watch video.
- Jul. 18, 2022
- Meet Your Grower
Melissa's Market Update "The Week of 7.18.22"
Click Here For Details
- Jul. 18, 2022
- Melissa's Market Update
This Week's Featured Item Is "Peaches"
Click below to learn all about the Peach Category and the latest Consumer Trends!
- Jul. 11, 2022
- Item of The Week
Melissa's Market Update "The Week of 7.11.22"
Click Here For Details
- Jul. 11, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 7.04.22"
Click For Details
- Jul. 04, 2022
- Melissa's Market Update
This Week's Featured Item Is "Cherries"
Click below to learn all about the Cherry Category and the latest Consumer Trends!
- Jul. 04, 2022
- Item of The Week
New Bolthouse Farms Ready to Eat Carrots
New Ready to Eat Bolthouse Farms Carrot Chips and Matchstix
- Jun. 28, 2022
- Fresh Features
Melissa's Market Update "The Week of 6.27.22"
Click Here For Details
- Jun. 27, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 6.20.22"
Click Here For Details
- Jun. 20, 2022
- Melissa's Market Update
This Week's Featured Item Is "Blackberries"
Click below to learn all about the Blackberry Category and the latest Consumer Trends!
- Jun. 20, 2022
- Item of The Week
This Week's Featured Item Is "Apricots"
Click below to learn all about the Apricot Category and the latest Consumer Trends!
- Jun. 13, 2022
- Item of The Week
Melissa's Market Update "The Week of 6.13.22"
Click Here For Details
- Jun. 13, 2022
- Melissa's Market Update
Top Trends In Produce
Click below to see Anne-Marie's Presentation click here
- Jun. 07, 2022
- Resource Library
Melissa's Market Update "The Week of 6.06.22"
Click Here For Details
- Jun. 06, 2022
- Melissa's Market Update
This Week's Featured Item Is "Broccoli & Brussels Sprouts"
Click below to learn all about the Broccoli & Brussels Sprouts Category
- Jun. 06, 2022
- Item of The Week
Strawberry Recall
This does not affect Peirone Produce or Mary's Harvest
- May 31, 2022
- Past Recalls and/or Notifications
This Week's Featured Item Is "Garlic"
Click below to learn all about the Garlic Category and the latest Consumer Trends!
- May 30, 2022
- Item of The Week
Garlic 101
An aromatic staple that forms the flavor foundation for many cuisines, garlic is usually available y
- May 27, 2022
- Articles
Melissa's Market Update "The Week of 5.16.22"
Click Here For Details
- May 16, 2022
- Melissa's Market Update
This Week's Featured Item Is "Cucumbers"
Click below to learn all about the Cucumber Category and the latest Consumer Trends!
- May 16, 2022
- Item of The Week
Melissa's Market Update "The Week of 5.09.22"
Click Here For Details
- May 09, 2022
- Melissa's Market Update
This Week's Featured Item Is "Spinach"
Click below to learn all about the Spinach Category and the latest Consumer Trends! Click Here
- May 09, 2022
- Item of The Week
Mangos Go Mainstream
Once seen as exotic, mangos are now the most popular fruit in the world,
- May 02, 2022
- Articles
Melissa's Market Update "The Week of 5.02.22"
Click Here For Details
- May 02, 2022
- Melissa's Market Update
This Week's Featured Item Is "Strawberries"
Click below to learn all about the Strawberry Category and the latest Consumer Trends!
- May 02, 2022
- Item of The Week
Humble Grapefruit
The grapefruit might be one of the strangest fruits around.
- Apr. 29, 2022
- Articles
Flexitarins
Flexitarians skew towards plants but mix in meat proteins, too....
- Apr. 28, 2022
- Articles
Melissa's Market Update "The Week of 4.25.22"
Click Here For Details
- Apr. 25, 2022
- Melissa's Market Update
This Week's Featured Item Is "Radishes"
Click below to learn all about the Radish Category and the latest Consumer Trends!
- Apr. 25, 2022
- Item of The Week
Melissa's Market Update "The Week of 4.18.22"
Click Here For Details
- Apr. 18, 2022
- Melissa's Market Update
This Week's Featured Item Is "Onions"
Click below to learn all about the Onion Category and the latest Consumer Trends!
- Apr. 18, 2022
- Item of The Week
Melissa's Market Update "The Week of 4.11.22"
Click Here For Details
- Apr. 11, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 4.04.22"
Click Here For Details
- Apr. 04, 2022
- Melissa's Market Update
This Week's Featured Item Is "Pears"
Click below to learn all about the Pear Category and the latest Consumer Trends!
- Apr. 04, 2022
- Item of The Week
Melissa's Market Update "The Week of 3.28.22"
Click Here For Details
- Mar. 28, 2022
- Melissa's Market Update
This Week's Featured Item Is "Bananas"
Click below to learn all about the Banana Category and the latest Consumer Trends!
- Mar. 28, 2022
- Item of The Week
This Week's Featured Item Is "Cauliflower"
Click below to learn all about the Cauliflower Category and the latest Consumer Trends!
- Mar. 21, 2022
- Item of The Week
Melissa's Market Update "The Week of 3.21.22"
Click Here For Details
- Mar. 21, 2022
- Melissa's Market Update
Spring is Coming.......
California Cherry Trees Are In Bloom Click here for info
- Mar. 14, 2022
- Articles
Featured Item of The Week "Cabbage"
Click below to learn all about the Cabbage Category and the latest Consumer Trends!
- Mar. 14, 2022
- Item of The Week
Melissa's Market Update "The Week of 3.14.22"
Click Here For Details
- Mar. 14, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 3.07.22"
Click Here For Details
- Mar. 07, 2022
- Melissa's Market Update
This Week's Featured Item Is "Asparagus"
Click below to learn all about the Asparagus Category and the latest Consumer Trends! Click Here
- Feb. 28, 2022
- Item of The Week
Melissa's Market Update "The Week of 2.28.22"
Click Here For Details
- Feb. 28, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 2.21.22"
Click Here For Details
- Feb. 21, 2022
- Melissa's Market Update
This Week's Featured Item Is "Potatoes"
This Week's Featured Item Is Potatoes... Click below to learn all about the Potato Category and
- Feb. 21, 2022
- Item of The Week
Melissa's Market Update "The Week of 2.14.22"
Click Here For Details
- Feb. 14, 2022
- Melissa's Market Update
This Featured Item Is "Citrus"
This Weeks Featured Item Is Citrus... Click below
- Feb. 14, 2022
- Item of The Week
This Weeks Featured Item Is "Avocados"
This Week's Featured Item Is Avocados.... Click below to learn all about the Avocados Category
- Feb. 07, 2022
- Item of The Week
Super Bowl Word Search
Let's have some game day fun with the attached Supper Bowl word search.
- Feb. 07, 2022
- Word Search
Melissa's Market Update "The Week of 2.07.22"
Click Here For Details
- Feb. 07, 2022
- Melissa's Market Update
Consumer Research
Research into changing consumer behavior.... Click here to read
- Feb. 04, 2022
- Articles
This Weeks Featured Item is "Apples"
This Week's Featured Item Is Apples.... Click below to learn all about the Apple Category and t
- Jan. 31, 2022
- Item of The Week
Melissa's Market Update "The Week of 1.31.22"
Click here for details
- Jan. 31, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 1.24.22"
Click Here For Details
- Jan. 24, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 1.17.22"
Click Here For Details
- Jan. 17, 2022
- Melissa's Market Update
Melissa's Market Update "The Week of 1.10.22"
Click Here For Details
- Jan. 10, 2022
- Melissa's Market Update
Wayfare Butter Voluntary Recall
Wayfare has issued a Voluntary Recall on their butter. This recall applies only to WayFare Dairy Fr
- Jan. 06, 2022
- Past Recalls and/or Notifications
Melissa's Market Update "The Week of 1.03.22"
Click Here For Details
- Jan. 03, 2022
- Melissa's Market Update
This Weeks Featured Item Is "Oranges"
This Weeks Featured Item Is Oranges...
- Dec. 27, 2021
- Item of The Week
Melissa's Market Update "The Week of 12/27/21"
Click here for details
- Dec. 27, 2021
- Melissa's Market Update
Empty Shipping Containers
Supply-Chain Snarls Leave Southern California Swamped in Empty Shipping Containers.
- Dec. 20, 2021
- Articles
Melissa's Market Update For "The Week of 12.20.21"
Click Here For Details
- Dec. 20, 2021
- Melissa's Market Update
Holiday Word Search
Do you or your kids like word games? Here's some holiday fun, click below to print puzzle. Cli
- Dec. 20, 2021
- Word Search
Melissa's Market Update For "The Week of 12.13.21"
Click Here For Details
- Dec. 13, 2021
- Melissa's Market Update
Merchandising Tips
TAKE HARD SQUASH MERCHANDISING TO THE NEXT LEVEL Click here to read
- Dec. 09, 2021
- Articles
Melissa's Market Update For "The Week of 12.06.21"
Click Here For Details
- Dec. 06, 2021
- Melissa's Market Update
This Weeks Featured Item is "Squash"
This Week's Featured Item Is Squash... Click below to learn all about the Squash Category and the
- Dec. 06, 2021
- Item of The Week
Melissa's Market Update For "The Week of 11/29/21"
Click Here For Details
- Nov. 29, 2021
- Melissa's Market Update
Melissa's Market Update For "The Week of 11.22.21"
Click Here For Details
- Nov. 22, 2021
- Melissa's Market Update
Melissa's Market Update For "The Week of 11/15/21"
Click Here For Details
- Nov. 15, 2021
- Melissa's Market Update
Fall In The Love Contest Winners
Peirone Floral & Fresca Farms Present the Contest Winners for 2021. Click Here
- Nov. 08, 2021
- Floral
Melissa's Market Update For "The Week of 11/08/21"
Click Here For Details
- Nov. 08, 2021
- Melissa's Market Update
Taste Local Congress Visit
Taste Local program draws Congressional attention!
- Oct. 01, 2021
- Articles
Meet Your Grower "INABA FARMS - 2021 / 2022 Growing Season”
Click below to watch video.
- Oct. 01, 2021
- Meet Your Grower
Floral Merchandising With Stacy McCoy & Farm Highlight
Merchandising: the activity of promoting the sale of goods, especially by their presentation in reta
- Sep. 03, 2021
- Floral
FLORAL FALL EXPO 2021 OFFERINGS PREVIEW
Want to be prepared for Fall & Winter orders? Take a look at the preview for this years upcomin
- Aug. 10, 2021
- Floral
2021 Cherry Cup Winners
2021 Cherry Cup Winners! Click here to see the best displays for each ad group
- Aug. 10, 2021
- Announcements
NO WORRIES RECALL
Grimmway Farms Unaffected Customer Letter
- Jul. 22, 2021
- Past Recalls and/or Notifications
Taste Local Display
Here's a great idea for putting the grower posters next to the daily in stock sign!
- Jul. 16, 2021
- Articles
Featured Item of The Week "Broccoli & Brussels Sprouts"
Click Here For Details
- Jul. 13, 2021
- Articles
"4 P's of Merchandising: Product, Placement, Pricing & Promotion"
"The Four P's of Merchandising: Product, Placement, Pricing and Promotion"
- Jul. 05, 2021
- Articles
Proper Watering For Your Spring Rack Plants and Hanging Baskets
Proper watering of container plants is crucial to having them perform at their best.
- May 04, 2021
- Floral
Peirone Floral Shortage
Please take a moment to read the letter attached below regarding the floral shortage.
- Apr. 02, 2021
- Floral
A Beginner's Guide To Indoor Plant Pests
Click below to find out what to look for, plus some tips on how to treat the problem.
- Mar. 30, 2021
- Floral
How to Care For Your Potted Easter Lilly
If you just picked up a potted Easter lily to brighten up your home for spring, follow the steps be
- Mar. 22, 2021
- Floral
Coachella and Mexico grapes
The Coachella and Mexico grape seasons will be here soon,
- Mar. 19, 2021
- Articles
State of the Union: Fresh Cut Flowers
Here are some notes from the Floral state of the industry.
- Mar. 15, 2021
- Floral
Designing with Charmelia
We are now carrying Charmelia. Watch the videos below to learn some designing techniques.
- Mar. 09, 2021
- Floral
Farm to Home
Join us on the journey of the life of a flower, from seed to your home
- Mar. 04, 2021
- Floral
Read all about it... Produce "Shines" during the Pandemic!
Shoppers seek an immunity boost from fruits and veggies
- Feb. 15, 2021
- Articles
Easy to Make Vegetable & Potato Nuggets
Looking for a snack to make for The Super Bowl?
- Feb. 05, 2021
- Recipes
Valentine's Day Spending Stat's
Just over half (52 percent) of U.S. adults plan to celebrate Valentine's Day this year.
- Feb. 01, 2021
- Floral
Wrapping Bouquets
Want tips on how to wrap flowers like a pro? Watch the video below.
- Jan. 19, 2021
- Floral
Update on celery reduction
Many of you are aware of the reduction of celery supply available from the Oxnard growing area.
- Jan. 18, 2021
- Articles
Positive Words To Describe Flowers
Find the positive where positivity can be found.
- Jan. 04, 2021
- Floral
Peirone Floral & Fresca Farms Design Entries
Click below to see the entries and winners
- Dec. 23, 2020
- Floral
And the winner is.....
Pom Wonderful announces winner of Peirone/Pom display contest.
- Dec. 10, 2020
- Contest
Everything You Wanted To Know About Citrus
Click Below To Learn All About It.
- Dec. 03, 2020
- Articles
Looking for something fun....
Want to test your knowledge? Click below to download the crossword puzzle and see how much you know
- Dec. 01, 2020
- Articles
Tips on selling onions year-round
Four Top-Tips To Sell More Onions Year-Round
- Dec. 01, 2020
- Articles
Everything You Wanted To Know About Squash But Were Afraid To Ask
Click Below To Learn All About It.
- Nov. 23, 2020
- Articles
Everything You Wanted To Know About Celery
Click Below To Learn All About It.
- Nov. 18, 2020
- Articles
Fresh Express Recalls Expired Caesar Supreme Kit
Click below for details or call your Peirone Produce sales rep.
- Nov. 17, 2020
- Recalls/Alerts
Tanimura & Antle voluntarily recalling it's Romaine Lettuce
Click Here For Details
- Nov. 09, 2020
- Past Recalls and/or Notifications
Everything You Wanted To Know About Sweet Potatoes
Click Below To Learn All About It.
- Nov. 02, 2020
- Articles
Read what consumers are saying about Thanksgiving
Thanksgiving 2020 from a Consumers perspective.
- Nov. 02, 2020
- Articles
Merchandising With Mushrooms
Five Ways To Sell More Fresh Mushrooms Year-Round
- Oct. 15, 2020
- Articles
US, Mexico sign agreement to strengthen food safety
The FDA and its counterparts in Mexico are taking steps to strengthen collaboration on food safety
- Oct. 08, 2020
- Food Safety
Seneca Food Corp issued a recall on "Cinnamon Apple Chips"
On October 2, 2020, Seneca Food Corporation issued a recall on Cinnamon Apple Chips. Peirone Produce
- Oct. 02, 2020
- Past Recalls and/or Notifications
Peirone's Fall/Winter Expo "No Show/No Door" Door Prizes
Contact your peirone sales team for details Books due back to peirone no later than september 16
- Sep. 10, 2020
- Articles
Macchiato Rose Collection
Pre-book now through Nov 16th, 2020 Limited quantities Click for Print Out
- Aug. 31, 2020
- Floral
Fall is Right Around The Corner "The ABC's of Fall Produce"
Fall is harvest time and back to school time (maybe).
- Aug. 28, 2020
- Articles
Recall Plan / Instructions For Stores To Use
Product recalls are always a constant presence in retail grocery.
- Aug. 26, 2020
- Food Safety
Sympathy Flowers
When a customer is ordering flowers for the loss of a loved one please remember to be compassionate.
- Aug. 25, 2020
- Floral
Ixo of Chrysal – Farm Processing & Proper Care of flowers and equipment
Click here for Video
- Aug. 20, 2020
- Floral
California Heat Wave
California Heat Wave\Wild Fires Impacting Some Crops. Click here for more info
- Aug. 19, 2020
- Articles
Produce In Tacos
What other foods can rival the status of avocados and pineapples in current pop culture?
- Aug. 19, 2020
- Articles
Prima Wawona of Fresno, California is voluntarily recalling its Wawona bagged peaches
Click Here For Details
- Aug. 18, 2020
- Past Recalls and/or Notifications
Thompson International Onion Recall
Click here for more info on Peirone Produce & Mary's Harvest
- Aug. 06, 2020
- Past Recalls and/or Notifications
Research shows that Eggs help keep produce Fresh
Researchers used eggs for the base of an inexpensive micron-thick coating that prolonged the shelf l
- Jul. 31, 2020
- Articles
Fresh Veggie Sales Up 16% From A Year Ago
Retail sales of fresh vegetables continue to significantly exceed 2019
- Jul. 23, 2020
- Articles
Survey finds food safety primary concern for consumers
Food safety is the main area of concern for consumers, according to a survey by DNV GL.
- Jul. 20, 2020
- Food Safety
Reinventing the salad bar with a robot
Could a machine that dispenses fresh, custom-made bowls be a lifeline for retailers
- Jul. 16, 2020
- Articles
Produce Takes Its Place on New U.S. Stamps
Produce has long performed an important duty in art, often by serving as material for still life
- Jul. 15, 2020
- Articles
Information on American Spending of Fresh Produce
How much is the average American household spending per trip on various fresh produce
- Jul. 13, 2020
- Articles
Health Safety For Construction Projects
Construction in your store can be a disruptive event.
- Jul. 09, 2020
- Food Safety
Let us do the hydrating for you.
No more waiting for product to hydrate before using. Click here to see the benefits
- Jun. 29, 2020
- Floral
Working With The Floral Color Wheel
One of the first things that comes to mind when planning flower arrangements is the color. It’
- Jun. 29, 2020
- Floral
Summertime 2020 Berry Forecast
A fruitful season should be in store for the summer berry categories
- Jun. 25, 2020
- Articles
Summertime 2020 California Grape Forecast
California table grapes already are shipping out of the Coachella Valley, and grower-shippers expect
- Jun. 24, 2020
- Articles
Raspberry Snapshot
We all know that berries bring in the big bucks, and raspberries are no exception. Article by, The
- Jun. 18, 2020
- Articles
The Latest Data on Organic Sales
Identifying the potential opportunities for growth across the fresh produce industry
- Jun. 18, 2020
- Articles
Cucumbers take top spot
June 1 as cucumbers knocked Haitian mangoes out of the No. 1 spot
- Jun. 11, 2020
- Articles
Vegetables continue to outpace fruit as produce sales remain elevated
Click Here
- Jun. 11, 2020
- Articles
Floral Design Groups
When it comes to creating a floral arrangement, the possibilities are endless.
- Jun. 11, 2020
- Floral
Avocado outlook strong
U.S. per capita consumption of avocados has grown at an compound annual growth rate of 8%
- Jun. 04, 2020
- Articles
Easy Chop N Drop Bouquets for July
Save time and Labor expenses with these easy to use chop n drop bouquets. Click Here
- Jun. 04, 2020
- Floral
Green foliage adds a beautiful touch of natural beauty to floral designs
Green is a color that often gets overlooked when creating a design for your flowers.
- May 28, 2020
- Floral
Introducing Customers to Grilling Fruit
Many customers can't wait to fire up the grill each year.
- May 15, 2020
- Articles
Peirone Produce would like to introduce our new Manager of Quality Control
Click Here to Read
- May 12, 2020
- Announcements
Opportunities in Produce to Make Mother’s Day Special
Mother’s Day and Spring Resource Guide
- May 10, 2020
- Articles
Peirone Produce to Cancel Summer Expo
* Please look for a deal book to come your way.
- Apr. 29, 2020
- Articles
Power of Produce shows growth in value-added
The power of value-added produce sales speaks for itself.
- Apr. 28, 2020
- Articles
Documentation of Recent Consumer Buying Patterns in Produce
Fresh Vegetable Sales Accelerated, Fruit Sales Growth Back to Single Digits
- Apr. 23, 2020
- Articles
Peirone and URM team up to support and thank local health care workers
Click Here
- Apr. 17, 2020
- Articles
Fresh Trends points to consumers are buying more produce!
The majority of consumers polled by The Packer believe they are buying more produce than they were
- Apr. 10, 2020
- Articles
Floral Recipes
How To Arrange Flowers: Beginners DIY Floral Arrangements for you to share with your customers.
- Apr. 10, 2020
- Floral
Branding of Produce is Driving Sales!
Suppliers are moving to the forefront in produce departments as they brand an increasing portion of
- Apr. 10, 2020
- Articles
FMI highlights coronavirus is not foodborne
The CDC says there is no evidence to support the virus is transmitted through food.
- Apr. 10, 2020
- Articles
The Healing Power of Flowers
Attached is a flyer on the healing power of flowers.
- Apr. 09, 2020
- Floral
How to care for your potted Easter Lily
If you just picked up a potted Easter lily to brighten up your home for spring, click the link below
- Apr. 02, 2020
- Floral
Important Contact Numbers
During these unusual times, we want to provide you with a Peirone Key Associate Cell #'s
- Mar. 31, 2020
- Announcements
Important Notice
Peirone Produce will remain open during the WA State shut down.
- Mar. 20, 2020
- Articles
Be Well With Flowers
Flowers are the unifying symbol of joy, beauty, cheerfulness and healing.
- Mar. 17, 2020
- Floral
No reason to avoid fresh produce during outbreak
Don’t let a fear of the coronavirus COVID-19 to keep you from eating fresh fruits and vegetables.
- Mar. 17, 2020
- Articles
Peirone Citrus Cup Announcing the Annual Citrus Cup
Contest Dates 3-16-20 thru 3-31-20
- Mar. 15, 2020
- Articles
Coronavirus (COVID-19) and Independent Grocery
The National Grocers Association is actively monitoring the growing spread of the Coronavirus
- Mar. 13, 2020
- Food Safety
Fresh Produce Industry Resources Coronavirus
Please click here for a United Fresh Produce Association alert on the Coronavirus and the Fresh Prod
- Mar. 01, 2020
- Articles
The lettuce perfect storm is upon us!
Yuma has been hit with heavy rains, and fields are flooded. Processors are 24-36 hours behind.
- Mar. 01, 2020
- Announcements
Celery leads category growth for 2019
Celery was the leading fresh commodity for retail sales growth in 2019, and it wasn’t even clo
- Feb. 26, 2020
- Articles
California avocado promotions expand with expanded crop
The California Avocado Commission, Irvine, is forecasting a significantly larger crop this season
- Feb. 24, 2020
- Articles
Survey shows positive early response from shoppers to Cosmic Crisp
Idaho Falls, Idaho-based research firm surveyed a group of consumers
- Feb. 20, 2020
- Articles
Spending on citrus — A look at mandarin, orange and lemon sales
Citrus continues to be a compelling category for grocery retailers, with both oranges and mandarins
- Feb. 14, 2020
- Articles
Congratulations to the winners of the 2020 Apple Cup
Click to see this years winners
- Feb. 14, 2020
- Articles
Looking for "Singular" Floral Inspiration
Mixing Flowers Is Not The Only Solution For Beautiful Vases
- Feb. 14, 2020
- Floral
Weather/Crop Update
Adverse weather is devastating many crops in California and Mexico. You will see markets rise, quali
- Feb. 07, 2020
- Announcements
Organic fruits and vegetables expand the marketplace
Organics have been a part of the mainstream market for years now,
- Feb. 04, 2020
- Articles
February is for lovers, POTATOES and Mardi Gras
February is designated National Potato Lover's Month
- Jan. 31, 2020
- Articles
Taylor Farms Product Update
Raw product supply on all tender leaf items will remain somewhat limited for the next 7-14 days.
- Jan. 23, 2020
- Articles
Making space for 'shrooms - Mushrooms demand more room at retail
Retailers have been giving more room to mushrooms in recent years as the plant-based trend drives in
- Jan. 21, 2020
- Articles
Retailers report steady year-round berry sales
Berry sales may not reach the stratospheric heights in winter that they do in summer,
- Jan. 16, 2020
- Articles
Flowers and Foliage that Last Out of Water
Certain varieties can actually survive longer outside of water.
- Jan. 14, 2020
- Floral
Baby Leaf Supply
The unrelenting cool weather in the Desert growing regions continues to create quality challenges
- Jan. 13, 2020
- Articles
Beyond Grandma's steamed broccoli
There is a reason vegetables used to have a bad reputation, and frankly it stems from bad prep
- Jan. 09, 2020
- Articles
Baby Leaf Update
Supplies across all baby leaf components, both organic and conventional are tight.
- Jan. 03, 2020
- Announcements
Hispanic Consumer Insight
What Retailers Need to Know About Today’s Hispanic Consumers
- Dec. 31, 2019
- Articles
PMA Insight: What's on my mind for 2020
Exploring consumer trends, as well as some opportunities.
- Dec. 20, 2019
- Articles
RETAILERS DISCUSS STRATEGIES FOR PRICING, PROMOTING ORGANIC PRODUCE
Companies generally do not want to elevate organic produce items to the detriment of conventional
- Dec. 20, 2019
- Articles
Sweet Pepper Trends
With their eye-catching colors, sweet bell peppers continue to grow in popularity.
- Dec. 18, 2019
- Articles
WayFare Pudding Recall
URGENT - Recall of Wayfare Pudding - Chocolate, Vanilla, Butterscotch
- Dec. 13, 2019
- Past Recalls and/or Notifications
FDA Fresh Express Sunflower Crisp Warning
The CDC is urging consumers to get rid of salad kits during an E. Coli outbreak.
- Dec. 10, 2019
- Past Recalls and/or Notifications
Dale's Market Update 12-09-19
Check out Dale's latest market updates and read about upcoming seasonal items
- Dec. 09, 2019
- Market Update
Romaine Lettuce Follow-UP
Click here to read the follow-up on the FDA issued romaine warning
- Dec. 06, 2019
- Past Recalls and/or Notifications
Mary's Harvest Strawberry Shortage
Click here to find out what items are affected.
- Dec. 04, 2019
- Market Update
Plant Based Eating
Right now, the market for fresh produce is strong and growing. Accoring to the 2019 "Power of
- Nov. 29, 2019
- Articles
Dale's Market Update
Happy Thanksgiving! Dale's latest market update is here.
- Nov. 25, 2019
- Market Update
Romaine Lettuce Warning
Click here to find out more on the FDA issued romaine warning.
- Nov. 22, 2019
- Past Recalls and/or Notifications
Mann Packing Recall
Mann Packing Recall! Please click the link to find out more!
- Nov. 04, 2019
- Past Recalls and/or Notifications
Retail Produce & Floral 2019 In Review
Check out this article from Progressive Grocer.
- Oct. 23, 2019
- Articles
Special Strawberry Market Update
Recent weather has reeked havoc on strawberry harvests - read this from one of our berry vendors.
- Sep. 17, 2019
- Market Update
Dale's Mid-Month Market Update
Things move fast in the produce industry - stay fresh and in the know with our latest market update!
- Sep. 16, 2019
- Market Update
