Produce is a fast-moving industry and as such, you may need help staying up-to-date on market issues, merchandising innovations, trends and more. Whether there is something new and exciting happening in our industry or adverse weather that has affected key crops, it is our job to make sure you are informed of current information. To do that, we developed this News & Articles section of our website. In it, you should find interesting information about all sorts of things that are affecting our industry.
Also, if you come across an industry-related article that you want to share with your fellow stores, please send it to us to post on our website.To view more articles, continue to scroll down the page.
Why balloons? 80% of all balloon purchases made in the supermarket are impulse buys so the more you
March Merchandise Message
Use the colors of your St Patrick's day bouquets for an obvious trend toward more spring clean
2022 Inspirational Designer
This year I have been watching for someone who is creative, who inspires to grow in floral design
February Merchandise Message
When your flower supply arrives, be sure to quickly prep all your flowers, and do not cut corners. D
December Merchandise Message
Creating a floral department that looks new and different to consumers every week is crucial
2023 January Design Contest
Peirone Produce and Fresca Farms Design Contest. Send Photos to Kristina Miller Click here for det
New vendor spotlight! Look for Washington Bulb on the weekly potted prebook under the fresh cut's
Ever wondered the origins of a bouquet? Watch this video to follow their life cycle journey.
Peirone Floral Fall Expo Designers
Read all about the Sunshine Designers that will be at the Fall Expo.
Fall In The Love Contest Winners
Peirone Floral & Fresca Farms Present the Contest Winners for 2021. Click Here
Floral Merchandising With Stacy McCoy & Farm Highlight
Merchandising: the activity of promoting the sale of goods, especially by their presentation in reta
FLORAL FALL EXPO 2021 OFFERINGS PREVIEW
Want to be prepared for Fall & Winter orders? Take a look at the preview for this years upcomin
Proper Watering For Your Spring Rack Plants and Hanging Baskets
Proper watering of container plants is crucial to having them perform at their best.
Peirone Floral Shortage
Please take a moment to read the letter attached below regarding the floral shortage.
A Beginner's Guide To Indoor Plant Pests
Click below to find out what to look for, plus some tips on how to treat the problem.
How to Care For Your Potted Easter Lilly
If you just picked up a potted Easter lily to brighten up your home for spring, follow the steps be
Designing with Charmelia
We are now carrying Charmelia. Watch the videos below to learn some designing techniques.
Valentine's Day Spending Stat's
Just over half (52 percent) of U.S. adults plan to celebrate Valentine's Day this year.
Macchiato Rose Collection
Pre-book now through Nov 16th, 2020 Limited quantities Click for Print Out
When a customer is ordering flowers for the loss of a loved one please remember to be compassionate.
Let us do the hydrating for you.
No more waiting for product to hydrate before using. Click here to see the benefits
Working With The Floral Color Wheel
One of the first things that comes to mind when planning flower arrangements is the color. It’
Easy Chop N Drop Bouquets for July
Save time and Labor expenses with these easy to use chop n drop bouquets. Click Here
Green foliage adds a beautiful touch of natural beauty to floral designs
Green is a color that often gets overlooked when creating a design for your flowers.
How To Arrange Flowers: Beginners DIY Floral Arrangements for you to share with your customers.
How to care for your potted Easter Lily
If you just picked up a potted Easter lily to brighten up your home for spring, click the link below
Looking for "Singular" Floral Inspiration
Mixing Flowers Is Not The Only Solution For Beautiful Vases
Flowers and Foliage that Last Out of Water
Certain varieties can actually survive longer outside of water.
Floral Designer Resource: Color, Composition, & a Centerpiece
Floral designers: here's an awesome resource to boost your arrangement-game!
Hurricane Dorian will affect delivery date for floral the week of Sept. 9th
Please read this important delivery schedule change.
Post-Peirone-Expo Smiles Blooming!
Just wanted to share a few "Thank You" photos post-expo from our floral collections
PEIRONE FLORAL: EXPO SNEAK PEEK #2
Your Floral Sneak Peek #2 for the upcoming Peirone Spring Expo on April 24th, 2019
Greenhouse Visit Sneak Peak: Spring Rack & Mother's Day
Sneak peak of Spring Rack program and Mother's Day baskets - looking beautiful!
Proper Watering for Your Spring Rack Plants & Hanging Baskets
Keep your container plants blossoming with this easy-to-follow guide.
Floral Prep for Valentine's Day 2019
Check out this checklist to help you make the most out of your Valentine's Day floral sales!
Tips & Tricks: Blueprints for Valentine’s Day 2019
Helpful resource for designing those all-important Valentine's Day arrangements
Valentine's Day Rose Farm Update
Valentine's Day Rose Update: fresh from the farm as of today, 1/11/19