Produce is a fast-moving industry and as such, you may need help staying up-to-date on market issues, merchandising innovations, trends and more. Whether there is something new and exciting happening in our industry or adverse weather that has affected key crops, it is our job to make sure you are informed of current information. To do that, we developed this News & Articles section of our website. In it, you should find interesting information about all sorts of things that are affecting our industry.
Also, if you come across an industry-related article that you want to share with your fellow stores, please send it to us to post on our website.
To view more articles, continue to scroll down the page.
Peirone Produce Air-Filled Solutions
Click below for to get an order form. Click Here
- Jul. 06, 2023
- Floral

March Merchandise Message
Use the colors of your St Patrick's day bouquets for an obvious trend toward more spring clean
- Mar. 20, 2023
- Floral

Designer Dozen Labor Saver
Click the video link below to learn how to save time on your design.
- Mar. 07, 2023
- Floral

2022 Inspirational Designer
This year I have been watching for someone who is creative, who inspires to grow in floral design
- Mar. 01, 2023
- Floral

Floral Holiday Recap
Hi Floral partners, Please take some time to give yourself some feedback.
- Feb. 16, 2023
- Floral

Design Contest
Peirone Produce & Fresca Farms, Bring on 2023 Design Contest Entries!
- Feb. 14, 2023
- Floral

February Merchandise Message
When your flower supply arrives, be sure to quickly prep all your flowers, and do not cut corners. D
- Feb. 01, 2023
- Floral

Continental Flowers
Proudly Presents Mother's Day 2023 Collection Click for Catalog
- Jan. 10, 2023
- Floral

January Merchandise Message
Have you told your customers about your social media?
- Jan. 02, 2023
- Floral

Gift Baskets
Click below for step-by-step directions on how to make gift baskets.
- Dec. 13, 2022
- Floral

December Merchandise Message
Creating a floral department that looks new and different to consumers every week is crucial
- Dec. 07, 2022
- Floral

2023 January Design Contest
Peirone Produce and Fresca Farms Design Contest. Send Photos to Kristina Miller Click here for det
- Nov. 29, 2022
- Floral

WaBulb Tulips
New vendor spotlight! Look for Washington Bulb on the weekly potted prebook under the fresh cut's
- Nov. 16, 2022
- Floral

Fall Expo Training Videos
Training provided by Paul Miller, click below links to watch video.
- Sep. 16, 2022
- Floral

Fall Expo Training Videos
Training provided by Cynthia Ayure, click below links to watch video.
- Sep. 16, 2022
- Floral

Fresca Farms
Ever wondered the origins of a bouquet? Watch this video to follow their life cycle journey.
- Sep. 12, 2022
- Floral

Peirone Floral Fall Expo Designers
Read all about the Sunshine Designers that will be at the Fall Expo.
- Aug. 30, 2022
- Floral

Fall In The Love Contest Winners
Peirone Floral & Fresca Farms Present the Contest Winners for 2021. Click Here
- Nov. 08, 2021
- Floral

Floral Merchandising With Stacy McCoy & Farm Highlight
Merchandising: the activity of promoting the sale of goods, especially by their presentation in reta
- Sep. 03, 2021
- Floral

FLORAL FALL EXPO 2021 OFFERINGS PREVIEW
Want to be prepared for Fall & Winter orders? Take a look at the preview for this years upcomin
- Aug. 10, 2021
- Floral

Proper Watering For Your Spring Rack Plants and Hanging Baskets
Proper watering of container plants is crucial to having them perform at their best.
- May 04, 2021
- Floral

Peirone Floral Shortage
Please take a moment to read the letter attached below regarding the floral shortage.
- Apr. 02, 2021
- Floral

A Beginner's Guide To Indoor Plant Pests
Click below to find out what to look for, plus some tips on how to treat the problem.
- Mar. 30, 2021
- Floral

How to Care For Your Potted Easter Lilly
If you just picked up a potted Easter lily to brighten up your home for spring, follow the steps be
- Mar. 22, 2021
- Floral

State of the Union: Fresh Cut Flowers
Here are some notes from the Floral state of the industry.
- Mar. 15, 2021
- Floral

Designing with Charmelia
We are now carrying Charmelia. Watch the videos below to learn some designing techniques.
- Mar. 09, 2021
- Floral

Farm to Home
Join us on the journey of the life of a flower, from seed to your home
- Mar. 04, 2021
- Floral

Valentine's Day Spending Stat's
Just over half (52 percent) of U.S. adults plan to celebrate Valentine's Day this year.
- Feb. 01, 2021
- Floral

Wrapping Bouquets
Want tips on how to wrap flowers like a pro? Watch the video below.
- Jan. 19, 2021
- Floral

Positive Words To Describe Flowers
Find the positive where positivity can be found.
- Jan. 04, 2021
- Floral

Peirone Floral & Fresca Farms Design Entries
Click below to see the entries and winners
- Dec. 23, 2020
- Floral

Macchiato Rose Collection
Pre-book now through Nov 16th, 2020 Limited quantities Click for Print Out
- Aug. 31, 2020
- Floral

Sympathy Flowers
When a customer is ordering flowers for the loss of a loved one please remember to be compassionate.
- Aug. 25, 2020
- Floral

Ixo of Chrysal – Farm Processing & Proper Care of flowers and equipment
Click here for Video
- Aug. 20, 2020
- Floral

Let us do the hydrating for you.
No more waiting for product to hydrate before using. Click here to see the benefits
- Jun. 29, 2020
- Floral

Working With The Floral Color Wheel
One of the first things that comes to mind when planning flower arrangements is the color. It’
- Jun. 29, 2020
- Floral

Floral Design Groups
When it comes to creating a floral arrangement, the possibilities are endless.
- Jun. 11, 2020
- Floral

Easy Chop N Drop Bouquets for July
Save time and Labor expenses with these easy to use chop n drop bouquets. Click Here
- Jun. 04, 2020
- Floral

Green foliage adds a beautiful touch of natural beauty to floral designs
Green is a color that often gets overlooked when creating a design for your flowers.
- May 28, 2020
- Floral

Floral Recipes
How To Arrange Flowers: Beginners DIY Floral Arrangements for you to share with your customers.
- Apr. 10, 2020
- Floral

The Healing Power of Flowers
Attached is a flyer on the healing power of flowers.
- Apr. 09, 2020
- Floral

How to care for your potted Easter Lily
If you just picked up a potted Easter lily to brighten up your home for spring, click the link below
- Apr. 02, 2020
- Floral

Be Well With Flowers
Flowers are the unifying symbol of joy, beauty, cheerfulness and healing.
- Mar. 17, 2020
- Floral

Looking for "Singular" Floral Inspiration
Mixing Flowers Is Not The Only Solution For Beautiful Vases
- Feb. 14, 2020
- Floral

Flowers and Foliage that Last Out of Water
Certain varieties can actually survive longer outside of water.
- Jan. 14, 2020
- Floral

Floral Designer Resource: Color, Composition, & a Centerpiece
Floral designers: here's an awesome resource to boost your arrangement-game!
- Sep. 03, 2019
- Floral

Hurricane Dorian will affect delivery date for floral the week of Sept. 9th
Please read this important delivery schedule change.
- Aug. 30, 2019
- Floral

Sprinkle of Sunshine Blooms
Peirone floral designers at it again: boosting the bloom!
- Aug. 09, 2019
- Floral

Tropical Teaser w/Produce Mix-In's Headed Your Way Soon!
Bananas, Pineapples, Tropicals - OH MY!
- Aug. 02, 2019
- Floral

International Floriculture Expo 2019
IFE: the largest floral B2B trade show in North America
- Jul. 31, 2019
- Floral

Rosauers Supermarkets ~ Yakima
AMAZING 3D paper sculptures and store displays at Rosauers Yakima
- Jul. 06, 2019
- Floral

Rose Farm in Bogotá, Columbia
Sourcing the freshest roses for our floral designers
- Jun. 15, 2019
- Floral

Post-Peirone-Expo Smiles Blooming!
Just wanted to share a few "Thank You" photos post-expo from our floral collections
- Apr. 25, 2019
- Floral

Floral Spring Makeover Idea Bonanza!
Spring Makeover Budget-Friendly Ideas Here
- Apr. 04, 2019
- Floral

Easter Floral Sneak Peek
A little peep of a sneak peek of Easter florals - so colorful!
- Apr. 01, 2019
- Floral

PEIRONE FLORAL: EXPO SNEAK PEEK #2
Your Floral Sneak Peek #2 for the upcoming Peirone Spring Expo on April 24th, 2019
- Mar. 24, 2019
- Floral

Greenhouse Visit Sneak Peak: Spring Rack & Mother's Day
Sneak peak of Spring Rack program and Mother's Day baskets - looking beautiful!
- Mar. 23, 2019
- Floral

Proper Watering for Your Spring Rack Plants & Hanging Baskets
Keep your container plants blossoming with this easy-to-follow guide.
- Mar. 16, 2019
- Floral

Peirone Floral: Expo Sneak Peek
What do unicorns, Italian Ice, and Hoopfest have in common?
- Mar. 15, 2019
- Floral

Floral Prep for Valentine's Day 2019
Check out this checklist to help you make the most out of your Valentine's Day floral sales!
- Feb. 04, 2019
- Floral

Tips & Tricks: Blueprints for Valentine’s Day 2019
Helpful resource for designing those all-important Valentine's Day arrangements
- Jan. 18, 2019
- Floral

Valentine's Day Rose Farm Update
Valentine's Day Rose Update: fresh from the farm as of today, 1/11/19
- Jan. 11, 2019
- Floral

Meet Kristina Miller, Peirone's new Director of Floral
Meet Peirone's New Director of Floral: Kristina Miller
- Jan. 10, 2019
- Floral